Selected work
Enterprise outcomes,
with the context.
Work delivered by our team across industries, including engagements under partner or agency banners. Each story explains the challenge, approach and reported outcome; client identities remain private.
Cover images are representative illustrations.
- Commerce
- Identity
- Measurement
- Loyalty
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Mosaic of anonymised engagement types rather than a repeated trophy wall.
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Mobility & Travel UAE 2025A UAE Car-Sharing Operator Unifies Customer Profiles to Power Real-Time Lifecycle Messaging
86% new user registrations, driven by unified customer profiles and real-time lifecycle messaging across previously siloed data
To accelerate new-user registrations, a UAE pay-per-minute car-sharing operator needed to move past siloed data. Emerge Digital unified customer profiles and enabled real-time, personalised lifecycle messaging at the moments that matter.
MarTech & Customer Data OrchestrationCX Strategy & DesignAI for CX & PersonalizationRead the full story → -
Retail MEA 2025A Global Confectionery Group Aligns MEA Analytics Governance with PDPL and Lifts Media Efficiency
34% reduction in media cost-per-acquisition on a PDPL-aligned, server-side data foundation
With GCC data protection regulations tightening and a fragmented MEA marketing tech stack showing compliance gaps, a global confectionery group's regional program needed analytics governance rebuilt — without disrupting live campaign operations.
Data & Tag GovernanceDigital Analytics & Data ScienceMedia & AdTech ExcellenceRead the full story → -
Retail MEA 2025A MEA Retail Group Closes Event-Tracking Gaps and Launches Lifecycle Journeys
16% Welcome Journey CVR, with personalised Welcome and Cart-Abandonment journeys turning previously untracked events into first-time purchases
A regional retail and distribution group set out to improve campaign management efficiency and conversion through a comprehensive audit and managed services. Emerge Digital identified critical event-tracking gaps and implemented personalised Welcome and Cart-Abandonment journeys.
Digital Analytics & Data ScienceMarTech & Customer Data OrchestrationManaged Services & RunRead the full story → -
Retail Global 2024A Global Consumer-Imaging Brand Consolidates Fragmented Commerce on a Modern Adobe Stack
+166% revenue, with 3,000 content pages and 3.5 million users migrated to a modern Adobe stack
A global consumer-imaging manufacturer's direct eCommerce had spread across several aging, fragmented websites. Emerge Digital replatformed the storefront on a modern Adobe stack and unified the properties — migrating content and users without losing the catalog or customer base.
Commerce & Platform DevelopmentApplication ModernizationDigital Analytics & Data ScienceRead the full story → -
Retail KSA 2024A KSA Home-Goods Retailer Rebuilds Its Omnichannel Analytics Stack
WhatsApp-driven revenue made measurable for the first time, on a PDPL-aligned, server-side tracking foundation
A Saudi kitchenware and home-goods retailer needed end-to-end visibility across digital and in-store channels — in a PDPL-compliant, Arabic-first commerce environment. Our team designed and delivered a new analytics foundation in 14 weeks.
Digital Analytics & Data ScienceData & Tag GovernanceCommerce & Platform DevelopmentRead the full story → -
Real Estate MEA 2024A Real-Estate Platform Turns Scattered Data Into Qualified Sales Focus
Telesales fill rate lifted from 7% to 44% on a modular BigQuery data and lead-scoring foundation
A real-estate platform's marketing and sales data was fragmented, leaving telesales working every lead with equal effort. Emerge Digital built a modular BigQuery data foundation with predictive lead scoring so the team could focus on the prospects most likely to convert.
Digital Analytics & Data ScienceMarTech & Customer Data OrchestrationAI for CX & PersonalizationRead the full story → -
Real Estate UAE 2024A UAE Marketplace Group Scales Personalised Recommendations Across Locales
35% welcome-journey conversion rate via ML-driven, multi-locale recommendations
To drive listings and high-quality leads, a UAE property and classifieds marketplace group needed full-funnel personalisation and lifecycle automation across multiple locales and languages. Emerge Digital deployed internal ML engines and dynamic segmentation to power automated property and vehicle recommendations.
MarTech & Customer Data OrchestrationAI for CX & PersonalizationDigital Analytics & Data ScienceRead the full story → -
Retail GCC 2024A Multi-Vertical Consumer Platform Unifies Customer Identity
Single-vertical users now adopt a second vertical off real-time cross-sell triggers, on unified customer profiles
As a regional consumer platform expanded across mobility, delivery, and payments verticals, customer data fragmented — making cross-product personalisation and retention impossible. Our team designed and implemented a unified customer data strategy.
MarTech & Customer Data OrchestrationCX Strategy & DesignDigital Analytics & Data ScienceRead the full story → -
Mobility & Travel GCC 2024A GCC National Carrier Rebuilds Its Digital Experience on a Single Platform
24 million visitors and 2.5× revenue growth on a unified, modernised digital experience platform
A Gulf flag carrier's customer-facing digital estate had aged into an obsolete interface and fragmented delivery. Emerge Digital consolidated it onto a centralised, optimised experience platform and modernised the interface.
CX Strategy & DesignCommerce & Platform DevelopmentDigital Analytics & Data ScienceRead the full story → -
Retail Global 2023A Global Beauty House Establishes a Single Source of Truth and Consent Governance
A single source of truth and standardised consent governance across all brand sites and regions
Facing data inconsistencies and global privacy-compliance requirements, a luxury-group beauty house needed standardised tracking and consent management across its brand sites. Emerge Digital established a single source of truth and cleared the associated legal risk.
Data & Tag GovernanceDigital Analytics & Data ScienceMarTech & Customer Data OrchestrationRead the full story →
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